Monday, 29 February 2016

{LONGTERMINVESTORS} PFL Wins VFX Oscar for Ex Machina Press Release

Double Negative bags consecutive VFX Oscar for film Ex Machina     

Mumbai, February 29, 2016: Double Negative (‘DNeg’), part of India listed Prime Focus (BSE: 532748), the world’s largest independent and integrated media services powerhouse, today scored a second consecutive win at the Academy® Award by winning the award for best visual effects for their spectacular work on Ex Machina.

Up against heavyweights ‘Mad Max: Fury Road’, ‘The Martian’, ‘The Revenant’ and of course ‘Star Wars: The Force Awakens’, DNeg’s work on ‘Ex Machina’ won over the Academy voters and saw Andrew Whitehurst, Paul Norris, Mark Ardington and Sara Bennett pick up the coveted statuettes.

This is the second year in a row that DNeg has brought home the ‘Best VFX’ Oscar; last year, it was recognized for its work on Christopher Nolan’s ‘Interstellar’. It is also the third Oscar for DNeg in total.

Commenting on the win, Mr. Namit Malhotra, Founder, Executive Chairman and Global CEO, Prime Focus Ltd, said “I am extremely proud of the team at DNeg to have delivered a second consecutive Oscar. This only further validates the great creative, tech and R&D capabilities of the teams that continue to drive innovative solutions for our clients. We hope to continue to scale new heights as we look forward to an extremely robust pipeline of forthcoming releases during the year”. 

The transaction with Double Negative was brought together through investment from Anil Ambani’s Reliance Capital and merger with the Reliance MediaWorks’ FMS business.

Accepting the award, Andrew Whitehurst said: “Visual effects is massively a team game. We’ve got to thank Alex [Garland] for being an amazing director. We have to thank Alicia [Vikander] for being Ava. And we have to thank the teams of artists, production and technical personnel at Double Negative who are amazing. Without them, we are nothing. Thank you so much.”

-ENDS-

About Prime Focus Limited

Prime Focus Limited (PFL), the world’s largest integrated media services powerhouse employs over 6,000 professionals in 16 cities across 4 continents and 7 time zones. We provide end-to-end creative services (visual effects, stereo 3D conversion and animation), technology products & services (Media ERP Suite and Cloud-enabled media services), production services (shooting floors, sound stages and equipment rental) and post production services (Digital Intermediate, digital lab and picture post) to Studios, Broadcast and Advertising industries.

Prime Focus is behind path breaking technologies like CLEAR™ (Hybrid Cloud technology enabled Media ERP Suite), Primetime Emmy® award-winning DAX Digital Dailies® and View-D™ (stereoscopic 2D to 3D conversion). Leveraging our Global Digital Pipeline and pioneering delivery model WorldSourcing® we partner content creators at every stage of the process ensuring creative enablement, work flow efficiencies and cost optimization.

In mid-2014 Prime Focus Technologies acquired DAX, a leading provider of cloud-based production workflow and media asset management applications; Prime Focus World merged with Double Negative, one of the world’s foremost providers of visual effects; and Reliance MediaWorks merged their global film and media services business with Prime Focus Limited.

Listed on the BSE and NSE of India, Prime Focus has operations in Bangalore, Beijing, Cape Town, Chandigarh, Delhi, Goa, Hyderabad, Johannesburg, Kolkata, London, Los Angeles, Mumbai, New York, Singapore, Toronto and Vancouver.

For more details: www.primefocus.com

For any investor relations query please contact:

Alok Gupta

Prime Focus Limited

Phone: +91 8879360082

Email: alok.gupta@primefocus.com

 

Nisha Kakran/ Seema Shukla

Four-S Services Pvt Ltd

Phone: +91 7718811182 / +91 124 4251441

Email: nisha.kakran@four-s.com

             seema@four-s.com

 

Note: Certain statements made in the document may be forward-looking statements. Such forward- looking statements are subject to certain risks and uncertainties like government actions, economic developments, technological risks, and many other factors that could cause our actual results to differ materially from those contemplated by the relevant forward-looking statements. Prime Focus Limited will not be in any way responsible for any action taken based on such statements and undertakes no obligation to publicly update these forward-looking statements to reflect subsequent events or circumstances.

 

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